Cloudfactory
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Profile Overview
About Cloudfactory
Cloudfactory is an independent international creative agency based in Amsterdam creating stand-out work for international brands and businesses like Heineken, adidas, Booking.com, Johnson & Johnson and Greenforce Future Food. We are part of by The Network, a global network of the most creative and future-facing independent agencies in the world.
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Locations
Amsterdam
Concertgebouwplein 9Video
Expertise
- Public Relations: 10%
- Branding: 20%
- Video Production: 30%
- Advertising: 40%
Advertising
- Online Advertising: 40%
- Print Advertising: 10%
- TV Advertising: 35%
- Outdoor Advertising: 15%
Public Relations
- International PR: 50%
- Internet PR: 50%
Branding
- Brand Strategy: 50%
- Brand Communication: 50%
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Portfolio
Key Clients
The HEINEKEN Company Johnson & Johnson Greenforce Future Food felyx The Salvation Army Procter & Gamble Yoni Booking.com KFC Twitter Catawiki adidas Jacobs Douwe Egberts Dole Heineken Strongbow Apple BanditDownloads
Case Studies
Description
Corporate Employer Brand campaign
Challenge
Reposition adidas as an attractive employer for digital talent.
adidas used to compete with sports companies to attract talent. With the transformation of adidas as an online retailer, and the rise of digital companies and start-ups, the competition to attract digital natives is fierce.
Solution
Develop Inspire and engage digital natives to apply and connect with adidas for digital. Everything adidas does has sport and creativity at its core. The company’s expertise, experience, values and growth are all deeply and uniquely rooted in this.
HERE TO CREATE shows how sport enables the digital creativity of adidas employees, real adidas ‘Creators’, how they translate the qualities learned from sport into success at work.
To make all of them feel part of the campaign, we created an interactive tool that allowed employees to become brand ambassadors, by placing themselves alongside the other Creators, and, quite literally, adding their voice to the launch of the manifesto.
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Further case studies of the provider
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